Reading Group Notes:
What’s Happening to Our Girls?
What are the wider elements now impacting our baby girls and little
What is pop culture expert Douglas Rushkoff
referring to when he says, ‘Today, the most intensely targeted
demographic is the baby—the future consumer … The fresh neurons
of young brains are valuable mental real estate to admen.’
What immediate and longterm changes do you
think these are bringing?
How do today’s tweens differ from young girls
of 7 up, five or ten years ago?
Does parenting need to change to accommodate
Why are our young teens so desperate to grow
What truth is there in this comment by Carly,
16, ‘Now you know you’ve done well if you are a doctor and marry
a doctor, and you have a big house and car, and a couple of kids
and a nanny.’
Where are teen anxieties coming from?
What are pro-ana and pro-mia websites and
why can they endanger girls with eating disorders?
What makes drinking, sex and drugs so attractive?
Why are shopping malls the number one destination
for most teen girls?
What are the main elements in the secret lives
Why do teen girls cut themselves?
How best can parents remain relevant to their
What is the attraction of early marriage and
babies all about?
How can we best support twenty-first century
girls to grow up?
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